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Better be a lack of billionaires in recessionary times
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Gail K.



Joined: 19 May 2007
Posts: 1292

PostPosted: Wed Sep 17, 2008 9:30 pm    Post subject: Better be a lack of billionaires in recessionary times Reply with quote

I was at Target today and was blown away by the utter ridiculousness of category romance titles...I swear, they get worse every year (which is about the frequency with which I check out that aisle in the book section).

From the Harlequin Presents Line:

Virgin for the Billionaire's Taking
Italian Boss, Ruthless Revenge
The Sicilian's Innocent Mistress
At the Sheikh's Bidding


The old Harlequin titles were much more evocative, not this paint-by-numbers crap.

Anyhoo, in light of this week's enormous collapses on Wall Street, I better be seeing a decrease in the number of tycoons and the like in category romance. Women like men with JOB SECURITY, ya know.


Last edited by Gail K. on Fri Sep 19, 2008 9:11 am; edited 1 time in total
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NoirFemme



Joined: 22 Mar 2007
Posts: 1475
Location: America

PostPosted: Wed Sep 17, 2008 9:33 pm    Post subject: Reply with quote

LOL Gail. Apparently, based on what I've heard from H/S editors and authors, those titles are like brand names for readers. Even though they sound fussy and overblown, and may not match the plot exactly, the reader can grab a handful, knowing what to expect based on the title. It's weird, but it's lucrative.

As for the downturn in the economy, I think it will make more readers flock to tycoons and billionaires--it's the little people and the six-figure companies that are hurting right now; Warren Buffet and Bill Gates and Steve Jobs, etc are still super wealthy.
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Manda



Joined: 23 Apr 2007
Posts: 586

PostPosted: Wed Sep 17, 2008 10:13 pm    Post subject: Reply with quote

Yeah, somehow I don't think The Unemployed Junk Bondsman's Secret Baby is going to draw in the readers. Though I see your point, Gail--it's kind of hard to stomach all those gazillionaires when most people are hurting financially.

But I suspect it's true that these books will be more popular than ever now that the economy is so bad. Similar to the way movies about champagne sipping rich people were popular during the Great Depression. People want escape--especially during hard times.
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Mingqi



Joined: 21 Apr 2007
Posts: 396

PostPosted: Wed Sep 17, 2008 10:29 pm    Post subject: Reply with quote

LOL! This post made my day!

Manda wrote:
Yeah, somehow I don't think The Unemployed Junk Bondsman's Secret Baby is going to draw in the readers. Though I see your point, Gail--it's kind of hard to stomach all those gazillionaires when most people are hurting financially.


I would totally pick up a book called The Unemployed Junk Bondsman's Secret Baby just because the title would be so unique! I wish someone would be bold enough to try publishing a title like that.
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Yulie



Joined: 22 Mar 2007
Posts: 1150
Location: Elsewhere

PostPosted: Thu Sep 18, 2008 1:17 am    Post subject: Re: Better be a lack of billionaires in recessionary times Reply with quote

Gail K. wrote:
From this month's titles:

Virgin for the Billionaire's Taking
Italian Boss, Ruthless Revenge
The Sicilian's Innocent Mistress
At the Sheikh's Bidding


Anyhoo, in light of this week's enormous collapses on Wall Street, I better be seeing a decrease in the number of tycoons and the like in category romance. Women like men with JOB SECURITY, ya know.

Two observations:
a. Even with oil finally under 100 a barrel, if any of these would be billionaires, it would be the sheikh.
b. I actually live in the Middle East, and although I'm fairly certain there are sheikhs who have used their position and power in a very positive way, on the whole it's really not a turn-on for me.
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cheri



Joined: 22 Mar 2007
Posts: 1350
Location: michigan

PostPosted: Thu Sep 18, 2008 7:30 am    Post subject: Reply with quote

Gail, hilarious post thanks for doing it. Yulie, so you really are looking over the Medaterian Ocean(sorry I killed the spelling of that.) I lived overseas as a child and loved swimming in the ocean there. It was literally turquoise in color and so warm. I've never forgotten how beautiful it was. Even though I saw a lot of things that weren't very pretty, that ocean wasn't one of them. cheri
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Yulie



Joined: 22 Mar 2007
Posts: 1150
Location: Elsewhere

PostPosted: Thu Sep 18, 2008 7:48 am    Post subject: Reply with quote

Hi Cheri,

Yes, I have a view of the sea from my living room window. At work I have to stretch a bit to see it, but it's still there Very Happy . Beautiful, and much warmer water than other places I've visited (I'm still traumatized by my first encounter with the ocean on the Oregon Coast, pretty as it was). Where did you live?

BTW, I have to use the spell-checker to get it right myself. Good thing the Hebrew name is simpler.
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cheri



Joined: 22 Mar 2007
Posts: 1350
Location: michigan

PostPosted: Thu Sep 18, 2008 8:00 am    Post subject: Reply with quote

I am SO JEALOUS! I think any time you can see the ocean or hold a baby is a miracle. I would love to have the ocean within driving distance let alone look out my window. that is where when it is all said and done I will be. I've already told every member of my family to dump me in the ocean when I'm gone. How morbid is that! LOL! I lived in Algeria for close to 3 yrs when I was a child. We lived in a small city named Sidi Bel Abes (I think I spelled the Abes wrong) right outside of Oran. We also spent some vacation time in Morocco among other places. I've been to the state's oceans and the Caribean and nothing compares in color to the M. Really, it is magnificent. Are you originally from there? you mentioned Oregon? cheri
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Yuri



Joined: 22 Mar 2007
Posts: 290

PostPosted: Thu Sep 18, 2008 9:28 pm    Post subject: Reply with quote

NoirFemme wrote:
LOL Gail. Apparently, based on what I've heard from H/S editors and authors, those titles are like brand names for readers. Even though they sound fussy and overblown, and may not match the plot exactly, the reader can grab a handful, knowing what to expect based on the title. It's weird, but it's lucrative.


There was a really interesting thread on this called "Hilarious titles (or are they?)" on the Potpourri board. http://likesbooks.com/boards/viewtopic.php?t=3569
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Gail K.



Joined: 19 May 2007
Posts: 1292

PostPosted: Fri Sep 19, 2008 8:55 am    Post subject: Reply with quote

Happy Friday from www.eharlequin.com!

From the Silhouette Desire Line:

The Prince of Midtown (not)
The M.D.'s Mistress
His Expectant Ex



From the Silhouette Special Edition Line:

Millions to Spare (not)
Hitched to the Horseman
The Daddy Verdict



From the Harlequin Romance Line:

Abby and the Playboy Prince (who has to get a job!)
Texas Ranger Takes a Bride
Crazy About Her Spanish Boss



*Parenthetical Comments Mine, snicker.

Harlequin Marketing Dept: quit insulting our collective intelligence! You suck.
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Gail K.



Joined: 19 May 2007
Posts: 1292

PostPosted: Fri Sep 19, 2008 9:05 am    Post subject: Reply with quote

Yuri wrote:

There was a really interesting thread on this called "Hilarious titles (or are they?)" on the Potpourri board. http://likesbooks.com/boards/viewtopic.php?t=3569


Thanks for the link, Yuri. I need to go catch up on that thread. Probably should've merged the two. Ah, well.
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MaryK



Joined: 27 Mar 2007
Posts: 177
Location: Denham Springs, La

PostPosted: Fri Sep 19, 2008 1:47 pm    Post subject: category billionaires Reply with quote

Gail K. wrote:
Anyhoo, in light of this week's enormous collapses on Wall Street, I better be seeing a decrease in the number of tycoons and the like in category romance. Women like men with JOB SECURITY, ya know.

But the tycoon heroes in category romance are always VERY competent. They could turn around those Wall Street collapses in a heartbeat.

Very Happy
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Kass



Joined: 23 Mar 2007
Posts: 722
Location: under a cockatiel

PostPosted: Sun Sep 21, 2008 1:04 pm    Post subject: Reply with quote

Billionaires are doing great. It's the rest of us who are getting shafted.
_________________
Reality has a well-known liberal bias.

My blog: http://www.thoughts.com/allergywoman/blog
http://www.shelfari.com/o1517440994
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MarianneM



Joined: 26 Mar 2007
Posts: 374
Location: Houston, Texas

PostPosted: Fri Sep 26, 2008 3:32 pm    Post subject: Just a note of dreary reality here ... Reply with quote

The headline of this thread mentions "recessionary times"... Not to throw cold water around, but by definition a recession is two quarters of negative economic growth. Two quarters equals 6 months.

At this point, although there are fireworks and cries of "we'll all be killed/die/be beggared" in the halls of power, we haven't yet had one quarter of negative economic growth, much less two. Of course, Washington and Congress are predicting the end of the world as we know it if we don't pass a huge bailout bill for those folks who have a small yearly income, like $30,000 a year, and felt that they should be able to buy a $400,000 house and keep it. Because they wanted it. Now. And we must also bail out the so-called smart banks who issued these "subprime" loans to these cluelessly optimistic people.

And they're going to do this with our tax money. Well, we had to bail out the Savings and Loans in the 1990s with our tax money, even though many prudent people, like myself and my husband, and I'm sure many of you, had previously decided that a savings and loan was an iffy place to store their money. So we didn't. Too bad. We still had to pay for it with our taxes.

Our society has decided that no one should have to suffer the consequences of their bad judgment. That's also too bad. Because the only way to achieve seasoned good judgment is to have suffered the consequences of your own bad judgment.

At any rate, we won't know if we have had one quarter of negative economic growth til the end of this month. Then, if the last quarter of this year is also a period of negative economic growth, we can say we are in a recession. Nice Christmas present, isn't it?

Marianne [who is cranky because she has just been through 11 days of no electricity in a hot Houston summer after IKe.]
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MaryK



Joined: 27 Mar 2007
Posts: 177
Location: Denham Springs, La

PostPosted: Fri Sep 26, 2008 4:19 pm    Post subject: Re: Just a note of dreary reality here ... Reply with quote

MarianneM wrote:
Marianne [who is cranky because she has just been through 11 days of no electricity in a hot Houston summer after IKe.]

You have my sympathies. I had 5 days of no electricity in Baton Rouge after Gustav - and it was no fun!
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