I attended fewer workshops than in previous years, but did hit a couple of publisher spotlights (Pocket and Avon), as well as a Harlequin workshop about worldwide sales and distribution. I learned some things that I probably could have guessed: The average age of a direct to consumer subscriber (you know, those Harlequin book clubs?) is 68. They prefer traditional and Inspirational stories, as well as westerns and Christmas stories. Does anyone even know who subscribes to those? Younger readers prefer sexier stories with fewer weddings, stories that concentrate on the power dynamic between the hero and heroine. That makes sense. What didn’t I guess? That Japanese readers love Harlequin manga, and do most of their reading on their cell phones. Apparently the market for romance manga is huge.
Most important personal lesson learned this year? Even if it might be cost-effective, taking a 5:30 a.m. flight home that requires one to check out of the hotel by 3:00 a.m. is miserable. Aside from that, however, RWA 2010 was a wonderful experience.
I spent most of yesterday travelling, but I made it to Orlando! I got to the Swan and Dolphin after RWA registration had closed for the day, so I’ll have to hit registration in the morning before I head out to Epcot. As you can see from the photo, the Swan and Dolphin is a massive resort. And everywhere I turn, it’s filled with book people. From the time I got into the airport and found myself on a shuttle full of RWA-goers, I have been having fun getting settled and meeting some wonderful romance people.
Just a few thoughts to add to Lynn’s.
RWA Nationals are coming up July 15 – 18 and this year both Lynn Spencer and I will be attending.
